Armani Lip wax review

Another impulse purchase ($27).  I tried it on at the Armani counter (Hall's at Country Club Plaza, KC MO.  A beautiful department store, btw) and thought the berry color was so pretty. It feels lightweight and goes on smooth and silky. Unfortunately, I can't get the stuff to stay on.  I pile it on and then add even more, but it rubs off so quickly.  Just after applying, the color looks very saturated and the berry color is stunning.  I think applying a lip liner first would help.